Western States Envelope and Label

Western States Envelope and Label logo


Corporate Tour, Western States Envelope & Label

Board of Directors celebrating 100th anniversary
The current Board of Directors celebrating Western States’ 100th anniversary (from left): Gordon Westphal, former president; Steve Bayerlein, great-grandson of the founder; Mark Lemberger, Executive Director; Carol C. Bayerlein, granddaughter of the founder; James Petrie, Company legal counsel; Beth Wilson, great-granddaughter of the founder; George F. Moss, grandson of the founder and Chairman of the Board; Doug Bayerlein, great-grandson of the founder; and Tom Rewolinski, President and Chief Executive Officer.
Board of Directors celebrating 100th anniversary
The current Board of Directors celebrating Western States’ 100th anniversary (from left): Gordon Westphal, former president; Steve Bayerlein, great-grandson of the founder; Mark Lemberger, Executive Director; Carol C. Bayerlein, granddaughter of the founder; James Petrie, Company legal counsel; Beth Wilson, great-granddaughter of the founder; George F. Moss, grandson of the founder and Chairman of the Board; Doug Bayerlein, great-grandson of the founder; and Tom Rewolinski, President and Chief Executive Officer.

Western States at Work

Ever since Moss opened for business in 1908, Western States Envelope & Label has been a company filled with big ideas, energetic employees and the industry’s latest production equipment.

Western States flourished in the late 1900’s by making production technology a priority and became an “Industry Mecca” for the latest envelope printing and production equipment, such as:

  • A new open side rotary machine in 1931 with a lightning-fast production speed for its time of 17,000 envelopes per hour.
  • In 1945, Western States is the first company to introduce infrared lamps to “quick dry” envelope gums.
  • An RW (Rotary Window) folder is installed in 1954.
  • A BOE (Booklet Open End Machine) prototype is purchased in 1992, a first in North America, servicing larger runs in less time.
  • The first SW (Side Seam Web) press was installed in 1996 that produced 1,200 envelopes per minute.
  • The World’s first SLE (Servo Large Envelope) folding machine is purchased and installed in 1999.
  • A revolutionary prototype DT (Digital Technology) label press is installed in 2000 offering unmatched digital printing and laser label die-cutting capabilities.
  • An SR (Servo Rotamatic) press with 6-color envelope printing capabilities helps expand offerings in 2007.

We manufacture envelopes from 1 11/16” x 2 ¾ “ to 21” x 27” on machines as old as the 1960s to present-day. Our equipment is anywhere from 10 ft. to more than 85 ft. long!

Rolls of paper go through several stages on many machines before becoming envelope products such as sheeting, shearing, printing, die cutting, folding and gluing. In fact, a roll of paper at one end of a machine can produce over 20 finished printed envelopes per second at the other end. Built into every envelope are modern manufacturing techniques such as continuous improvement, lean, cellular and quick response.


Western States Envelope & Label, 1941

Making an Impact

Our products touch the lives of people all over America every day. The momentary pause before opening an envelope is often a moment filled with excitement and hope. We are privileged to produce the outer package that contains everything from news regarding births, weddings and college acceptances to savings coupons and love letters.

Looking Ahead

Tomorrow for Western States Envelope & Label is shaped by the foundation of yesterday and today. Though the industry landscape and customer demands are ever-changing, our same commitment to forward thinking remains. Moss’s same dream, courage and dedication that formed Western States in 1908 will carry us well into the future.

Letter from TJ Taylor, 1906
Circa 1906: A letter to Mr. Moss from Chicago Envelope Company inquiring about assistance with envelope die cutting.
Letter from TJ Taylor, 1906
Circa 1906: A letter to Mr. Moss from Chicago Envelope Company inquiring about assistance with envelope die cutting.

Western States' incorporation document
The forming of our corporation on April 29, 1908 in Madison, Wisconsin.
Western States' incorporation document
The forming of our corporation on April 29, 1908 in Madison, Wisconsin.

Teddy Roosevelt in car in front of Western States warehouse
This 1913 souvenir postcard from Milwaukee depicts George F. Moss’ driving former President Teddy Roosevelt in his car while President Roosevelt was shot. The heavy manuscript in his pocket deflected the bullet, so he made his planned speech before going to the hospital for treatment.
Teddy Roosevelt in car in front of Western States warehouse
This 1913 souvenir postcard from Milwaukee depicts George F. Moss’ driving former President Teddy Roosevelt in his car while President Roosevelt was shot. The heavy manuscript in his pocket deflected the bullet, so he made his planned speech before going to the hospital for treatment.

Western States Envelope building, 1911
Circa 1911, The Western States Envelope building on East Water Street, Milwaukee, Wisconsin.
Western States Envelope building, 1911
Circa 1911, The Western States Envelope building on East Water Street, Milwaukee, Wisconsin.

Employees operating rotary-type envelope machines
Circa 1928: Rotary-type envelope machines were installed and “hand quality gumming with machine uniformity” was possible.
Employees operating rotary-type envelope machines
Circa 1928: Rotary-type envelope machines were installed and “hand quality gumming with machine uniformity” was possible.

Western States Envelope Office
Circa 1943: The busy Western States Envelope Office on West Pierce Street in Milwaukee, Wisconsin.
Western States Envelope Office
Circa 1943: The busy Western States Envelope Office on West Pierce Street in Milwaukee, Wisconsin.

Warehouse in Butler, Wisconsin
Expansive stock offerings at the Butler, Wisconsin warehouse ready to pick and ship.
Warehouse in Butler, Wisconsin
Expansive stock offerings at the Butler, Wisconsin warehouse ready to pick and ship.

Ariel view of the home office
and manufacturing facility
Ariel view of the home office and manufacturing facility in Butler, Wisconsin.
Office and manufacturing facility
Ariel view of the home office and manufacturing facility in Butler, Wisconsin.

Employee standing in front of envelope manufacturing equipment
SR (Servo Rotamatic) state-of the-art envelope manufacturing equipment, delivers commercial style envelopes at up to1,200 per minute with repeated quality.
View video 
State-of the-art envelope manufacturing equipment
SR (Servo Rotamatic) state-of the-art envelope manufacturing equipment, delivers commercial style envelopes at up to1,200 per minute with repeated quality.
View video 

Employee standing in fron to water-based ink equipment
Recyclable water-based ink equipment added in 2015 to reclaim valuable resources.
Water-based ink equipment
Recyclable water-based ink equipment added in 2015 to reclaim valuable resources.

DT2 Digital Inkjet machine
DT2 Digital Inkjet delivers highspeed label capabilities.
View video 
DT2 Digital Inkjet machine
DT2 Digital Inkjet delivers highspeed label capabilities.
View video 

Booklet-style envelope machine
BOE (Booklet Open End) This 63-foot wonder produces 24,000 large booklet-style envelopes an hour with improved print capabilities, inside pockets and windows.
View video 
Booklet-style envelope machine
BOE (Booklet Open End) This 63-foot wonder produces 24,000 large booklet-style envelopes an hour with improved print capabilities, inside pockets and windows.
View video 

Servo Rotamatic equipment
SW (Servo Rotamatic) 6-Color Inline Envelope Printing and Manufacturing Equipment.
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Servo Rotamatic equipment
SW (Servo Rotamatic) 6-Color Inline Envelope Printing and Manufacturing Equipment.
View video 

DT Label Press
DT Label Press with Laser Die Cutting and 4-Color Process Print Capabilities.
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DT Label Press
DT Label Press with Laser Die Cutting and 4-Color Process Print Capabilities.
View video 

Flexographic P5 label press
New Flexographic P5 label press delivers unlimited flexo print performance with unrivaled flexibility.
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Flexographic P5 label press
New Flexographic P5 label press delivers unlimited flexo print performance with unrivaled flexibility.
View video 

Servo large envelope machine
SLE (Servo large envelope) machine. With an adjustable servo motor, this machine delivers speeds of up to 500 envelopes per minute. The stored information can be recalled for repeat orders creating reliable and consistent envelope production.
View video 
Servo large envelope machine
SLE (Servo large envelope) machine. With an adjustable servo motor, this machine delivers speeds of up to 500 envelopes per minute. The stored information can be recalled for repeat orders creating reliable and consistent envelope production.
View video 

A trade publication advertisement from June 1928.
A trade publication advertisement from June 1928.
Advertisement, 1928
A trade publication advertisement from June 1928.

George F. Moss, Founder
George F. Moss, Founder
George F. Moss, Founder

Refer to caption
French Moss, Chairman
French Moss, Chairman

Refer to caption
Thomas J. Rewolinski, President and Chief Executive Officer
Thomas J. Rewolinski, President and Chief Executive Officer