Apple Crate Label
Object Details
- Description (Brief)
- Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
- This Gosling brand apple crate label was in use by the Duckwall Brothers Inc. of Hood River, Oregon during the early 20th century. The red label features an image of a duckling standing on a small patch of grass. The label was lithographed by the Traung Label Company of Portland, Oregon. Scenes of wildlife such as this were often used on fruit labels to evoke the idea of rich, natural produce.
- Location
- Currently not on view
- Credit Line
- L.E. Leininger
- Data Source
- National Museum of American History
- ID Number
- 1979.0441.007
- accession number
- 1979.0441
- catalog number
- 1979.0441.007
- referenced business
- Duckwall Bros. Inc.
- Object Name
- crate label
- Physical Description
- paper (crate label material)
- wood (substrate material)
- Measurements
- crate label: 8 5/8 in x 10 1/4 in; 21.9075 cm x 26.035 cm
- Place Made
- United States: Oregon, Hood River
- See more items in
- Work and Industry: Agriculture
- Food
- Crate Labels
- Agriculture
- Record ID
- nmah_1361645
- Usage
- CC0
Related Object Groups
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